An exercise with an interesting challenge (as described below). Eco Cleen needed a product package design that showed off it's branding but also worked with the package itself to show it's eco-friendly nature in order to appeal to an environmentally concious, higher-end consumer.
I thought the package could be biodegradable, but it could also extend its use as a container of sorts. So I came up with three examples that could show that feature off. Ultimately I thought of designing a container that could double as a small biodegradable pot for small house plants, with the lid of the container serve as athe base for the pot to hold in the water.
After I settled on the type of packaging I continued on with the design, and making sure it contained the instructions on how to turn the container in to a pot while maintaining the brand.