We wanted to create engaging marketing pieces that could explain the membership journey as well as the benefits of the health alliance through in it's own digital ecosystem.
I designed different pieces to tackle each requirement, overall I proposed to create light digestible designs that could give a simple yet direct overview to explain the requirements, once the practice decided to inquire more supportive pieces with more detailed information were introduced.
![](https://cdn.myportfolio.com/3caf64a1-721e-4259-ad4e-9ac67c7ada98/ed675a2c-1929-49e6-9a7c-147e7f6c7364_rw_1920.jpg?h=8dc14789c8ef41157740b103b67e2eb0)
![](https://cdn.myportfolio.com/3caf64a1-721e-4259-ad4e-9ac67c7ada98/55c0cc94-1be5-41d7-8fa8-65bd42f82ed5_rw_1920.jpg?h=599c7b07bc8f9c496adcd95b5fee9b37)
![](https://cdn.myportfolio.com/3caf64a1-721e-4259-ad4e-9ac67c7ada98/44904c35-b5f5-4722-aa3b-d1a632137fa4_rw_1920.jpg?h=80c3c3ecf7fb8aace871bb0c9ab5fc6e)
![](https://cdn.myportfolio.com/3caf64a1-721e-4259-ad4e-9ac67c7ada98/0b28ef36-1e3e-423d-86bb-6b920c0eddb0_rw_1920.jpg?h=0574eaf47382dbae031d199733d4cd18)
![](https://cdn.myportfolio.com/3caf64a1-721e-4259-ad4e-9ac67c7ada98/588e56db-83f7-4738-a547-8be4a87d536c_rw_1920.jpg?h=d1fa3a1f770924ef64a031572ca8853f)
![](https://cdn.myportfolio.com/3caf64a1-721e-4259-ad4e-9ac67c7ada98/c2acbe38-5d43-43f4-8b1e-b5af3b4e3fd4_rw_1920.jpg?h=81c1c39d53e29dc69deec98732166178)
![](https://cdn.myportfolio.com/3caf64a1-721e-4259-ad4e-9ac67c7ada98/959fe50a-cca0-49cc-9d15-08b9ee811f18_rw_1920.jpg?h=d1bf04af568d90cd20ed6033f18e17db)
![](https://cdn.myportfolio.com/3caf64a1-721e-4259-ad4e-9ac67c7ada98/1a49f6f7-7e81-44bd-8222-12ff5d5cbfd2_rw_1920.jpg?h=4710fb2c7c77eedaf16c1ba0e495b934)
![](https://cdn.myportfolio.com/3caf64a1-721e-4259-ad4e-9ac67c7ada98/49cc4b03-0740-43e0-9745-05d6f01f1a87_rw_1920.jpg?h=e9d46a13260522b2dc9037e076676c2d)